When people hear the word modeling, they often think it’s just fashion or runway. But modeling goes far beyond that. There are different types of modeling, and each one serves a different purpose in the industry.
As an aspiring model, choosing the type of modeling you want to pursue is very important. It helps you stay focused and avoid future frustration or regret. We talked more about this in one of our articles, “How to Start a Modeling Career With No Experience: A Beginner’s Guide”, you should definitely check it out.
But that’s not why we’re here today.
In this article, we’ll be breaking down the different types of modeling and everything that comes with them.
Fashion / Editorial Modeling
Fashion (also known as editorial) modeling focuses on storytelling, creativity, and strong visuals. These models are often seen in magazines, fashion editorials, and luxury campaigns.
Fashion models work closely with designers, fashion brands, magazines, photographers, and creative directors. Their job is not just to wear clothes, but to bring a concept or story to life through poses and expressions.
This type of modeling is ideal for models who enjoy expressive posing and are interested in fashion media. Fashion models are commonly featured in lookbooks, magazines, and high-fashion campaigns.
If you’re someone who gets inspired by seeing models on magazine covers like Vogue or enjoys editorial-style shoots, this might be a path worth exploring.
Runway Modeling
Runway modeling is one of the most well-known types of modeling. In this category, models walk for fashion brands and designers during fashion shows and fashion weeks.
Here, your walk, confidence, posture, and how well clothes fit on your body are very important. Physical requirements for runway modeling tend to be stricter compared to other types.
If you love live shows, enjoy performing in front of an audience, and dream of walking the runway like the models you see at fashion weeks, runway modeling might be for you.
Commercial Modeling
Commercial modeling focuses on promoting products and services people use in their everyday lives. This is one of the most accessible types of modeling.
Commercial models appear in advertisements for TV, billboards, websites, and social media. They work with brands selling everything from food and skincare to tech and lifestyle products.
This type of modeling values relatability and natural expressions. If you enjoy lifestyle shoots and brand-focused work, commercial modeling is a great option to consider.
Beauty / Face Modeling
Beauty or face modeling focuses mainly on the face rather than the full body. It is commonly used in beauty, makeup, hair, and skincare campaigns.
The key requirements for this type of modeling include clear skin, good facial structure, and strong facial features. Beauty models often work on close-up shots where details really matter.
If you’re comfortable in front of the camera, enjoy close-up shoots, and are interested in beauty campaigns, this type of modeling might suit you.
Fitness Modeling
Fitness modeling centers around fitness, strength, and an active lifestyle. Fitness models usually work with athletic wear brands and appear in health and fitness campaigns.
For this type of modeling, a strong and toned physique is important, though it doesn’t have to be extreme. Brands often look for models who reflect a healthy and active lifestyle.
If you’re into fitness, sports culture, and staying physically active, fitness modeling could be a good fit for you.
Art Modeling
Art models pose for artists, sculptors, and students, with the focus placed on the human form rather than fashion.
They often work in life drawing classes or studio sessions, holding poses for extended periods of time. This type of modeling requires patience, body confidence, and the ability to stay still.
Art modeling can involve clothed, partially clothed, or nude poses, depending on the setting and agreement. If you’re interested in art, creative expression, and are confident in your body, this could be a unique path to explore.
To learn more, check out our article “Art Modeling: A Unique Path in the Modeling Industry.”
Parts Modeling
Parts modeling focuses on specific body parts rather than the entire body. This type of modeling is common in beauty and product advertisements.
For example:
- Hands for jewelry or nail brands
- Legs for footwear or hosiery
- Lips for makeup campaigns
If you have standout features and prefer behind-the-scenes work, parts modeling might be a great option.
How to Choose the Right Type of Modeling
Choosing the right type of modeling starts with understanding yourself. Assess your strengths, consider your interests, and take time to research each category.
It’s also important to know that one model can work in more than one type of modeling. And if you haven’t figured it all out yet, that’s completely fine. You can explore different paths, gain experience, and discover what you’re most passionate about and best suited for.
Modeling is not a one-size-fits-all industry. There is room for different looks, skills, personalities, and interests, and no single path defines success. From runway and fashion modeling to commercial, beauty, art, and parts modeling, each category plays an important role in the industry.
Understanding the different types of modeling helps aspiring models make better, more informed decisions about their journey. It allows you to focus on what suits you best, build the right skills, and pursue opportunities with confidence.
If you’re just starting out, remember that it’s okay to explore, learn, and grow. Take your time, stay open, and don’t be afraid to try different paths until you find what truly works for you.
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